Joico Color Balance Purple Shampoo – Neutralizes Yellow Tones & Brightens Blonde, Silver & Highlighted Hair Free From_Artificial Color Rice Protein

Rice Protein

and advanced conditioning agents to leave hair soft

Achieve stunning blonde results with Wella Blondor Freelights Bleach

The conditioner smooths the surface and strengthens the internal reconstitution of the hair

strengthen

Joico Color Balance Purple Shampoo – Neutralizes Yellow Tones & Brightens Blonde, Silver & Highlighted Hair Free From_Artificial Color Rice ProteinJoico Color Balance Purple Shampoo is a pigmented toning cleanser formulated to instantly neutralize yellow and brassy tones in blonde, silver, grey, and highlighted hair. Infused with Violet Pigments, Green Tea Extract, and Joicos advanced SmartRelease Technology, this shampoo brightens cool tones, enhances clarity, strengthens the hair structure, and protects against fading and environmental aggressors. The result is hair that looks cooler,