George Lois: The Big Idea: On Creating the Big Idea Fredrik Axling that resonates internationally

that resonates internationally

No - 1st by Ian Fleming

“There are those who would have us believe that the scariest of monsters dwell in the shadows & that we must be on permanent guard

diabetes and depression

Signed by Franck Bohbot on verso

George Lois: The Big Idea: On Creating the Big Idea Fredrik Axling that resonates internationallyFirst edition of George Lois: The Big Idea: On Creating the Big Idea (2008). Medium format hardback in fine condition. Slight wear to outer book jacket. Please see photos for reference. About George Lois is advertising s most famous art director. He founded the creative revolution that spawned modern advertising, as his iconoclastic talent created icons dramatizing the problems, solutions, foibles, and promises of American life. Astute media critics