Amika – Forget Frizz Shampoo Color_Pearl Reduces breakage and frizz

Reduces breakage and frizz

Its exclusive formula

It detangles and smooths while strengthening strands for longer-lasting bounce and body

Alternate Action Clarifying Shampoo is a formula that deep cleanses to help lift away product buildup without stripping natural oils

Who Should Use This Product & Hair Concerns It Can Address This treatment is ideal for individuals with color-treated hair seeking to prolong color vibrancy and enhance overall hair health

Amika – Forget Frizz Shampoo Color_Pearl Reduces breakage and frizzCombat frizz and hydrate hair from the first wash with Amika Forget Frizz AntiFrizz Shampoo. Clinically proven to reduce frizz by up to 74% for 72 hours, this sulfate free cleanser locks in moisture and forms a humidityblocking shield that keeps strands smooth and manageableeven in high humidity. Formulated with aloe leaf juice, sea buckthorn, water lily extract, and extended humidity shield technology, it provides lightweight hydration while gently